Marketing

December 2019

Growing small-bore shooting through future generations

By |2020-03-18T08:59:35+00:00December 6th, 2019|Marketing|

As is the case with any sport, the question we face is how will we continue to grow and improve shooting disciplines for a new generation. A worldwide survey conducted by the International Olympic Committee (IOC) after the 2016 Olympic Games showed interest is high among younger generations. They asked youngster in 20 countries

November 2019

Coaching for accuracy: the importance of dry-firing

By |2020-03-18T10:57:26+00:00November 29th, 2019|Marketing|

The second instalment of our coaching for accuracy series sees Martyn Buttery, test range manager and GB Talent Squad coach, discuss the importance of dry firing. First things first, what is dry firing? Simply put, it’s shooting without ammunition. The process is the same. Get into position, control your breathing, lower your firearm onto

Team ELEY take top titles at the World Cup Final

By |2020-03-18T10:57:44+00:00November 22nd, 2019|Marketing|

The ELEY team have put on yet another spectacular performance at the ISSF World Cup Final this week. Rifle and Pistol shooting’s elite athletes were pitted against each other in the last event of the season. Hosted in Putian, China, the ISSF welcomed the topped ranking athletes from 34 countries competing in eight individual

Getting to the games: how USA Shooting selects its Olympic rifle hopefuls

By |2020-03-18T10:58:01+00:00November 15th, 2019|Marketing|

With only 252 days to go until the start of the 2020 Olympic Games, athletes all over the world are preparing to battle it out for a sought-after ticket to Tokyo. And it’s no different for the USA Shooting team who are all vying to secure their spot at the Games. We caught up

Coaching for accuracy: improving your trigger technique

By |2020-03-18T10:58:21+00:00November 8th, 2019|Marketing|

In the first instalment of ELEY’s coaching for accuracy series, Martyn Buttery, test range manager and GB Talent Squad coach, gives his advice on perfecting your trigger technique. What causes poor trigger technique? As Martyn Buttery simply states “it’s the shooter”. The only external influence affecting the trigger is the user. Perfecting your trigger

ELEY to take aim at the Target Shooting Show

By |2020-03-18T10:58:42+00:00November 1st, 2019|Marketing|

ELEY is thrilled to be returning to the Target Shooting Show (previously the Practical Shooting Show), for its second year. A celebration of all target shooting disciplines, the event will take place 16th – 17th November at NAEC, Stoneleigh. On stand 18, ELEY will be showcasing and selling its range of world-leading .22LR target

October 2019

Paralympian Matt Skelhon puts in a perfect performance at the World Championships

By |2020-03-18T10:59:01+00:00October 18th, 2019|Marketing|

GB’s Matt Skelhon stole the limelight at the World Championships, claiming two championship titles and breaking a world record. In the last major event before the Tokyo 2020 Paralympic Games, the pressure was on. All ELEY shooters took aim to secure not only world titles but also a quota place for the next games.

ELEY’s final Speed Steel Challenge goes out with a bang

By |2020-03-18T10:59:24+00:00October 15th, 2019|Marketing|

Or more of a ding... But yes, it’s a wrap for ELEY’s Speed Steel events for 2019. Last week (10th – 12th October), the final competition took place at Stourport Rifle & Pistol club and what an event it was. Contending with wind, rain and the occasional dry spell, our shooters took to the

New proof range record for ELEY tenex

By |2020-03-18T11:00:51+00:00October 11th, 2019|Marketing|

A batch of ELEY tenex has set a new proof range record at ELEY HQ this week. This makes it officially the most accurate ammunition we’ve ever manufactured. Testing uses four different barrels, each shooting five 10 shot groups. The result? A mean radial shot diameter calculated at a fantastic 2.64mm. To calculate the

ELEY subsonic shortlisted in the Great British Shooting Awards

By |2020-03-18T11:01:15+00:00October 4th, 2019|Marketing|

We’re excited to reveal that our hunting round, ELEY subsonic has been nominated in the ‘Rifle Ammunition of the Year’ category at the 2020 Great British Shooting awards. But we need your help. The awards are voted for by the public, so we’re asking you to please vote for ELEY subsonic! Voting opened 1st

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